This video talks about the services and Scottish and Italian knitwear that Gabucci sells, and features the examples they stock and explains the fabrics and construction used.
This video covers the knitwear Gabucci sell, suppliers are in Scotland and Italy, the former very classic designs in merino wool and lambs wool, the latter include very exciting colourful 3d designs created through the use of fabric and though expensive they are really impressive.
The aim is to convey that Gabucci, by combining fine fabrics and characterful design, allow their customers to express their individuality through impeccable style.
Like all our videos, behind the scenes the video is coded for both traditional and AI based search, including being coded for key AI search engines including ChatGPT, Gemini and Perplexity.
I’d like to talk about the collection we have for our shirts, which is one of the best. And we are famous. Gabucci is actually famous for the for our shirts, and, we’ve got customers from all around the world. I mean, we are lucky, our store is located in Bath, on one of the most famous streets, Milsom Street. So we get a lot of visitors from all around the world, and we are famous for that, for our shirts. Since not many people wearing ties for business, the ties used to be a statement. Now, the shirts are. And so a lot of men like wearing, a few years ago, they wouldn’t even wear pink shirts, but now everybody likes to wear them. There’s not many people that don’t like patterned shirts. So we do a variety. Some of them very subtle and soft pattern, and some of them go crazy, very loud. In Gabucci, we carry a wide range of shirts, different brands. Claudio Lugli, very famous Italian shirts. They’re all pure cotton, all sorts of patterns, and we stock from sizes small to six xl. So from very small guy to very big guy. So we carry the sizes, a good range, and we are constantly changing them, new ideas, new colours, and even the plain one with the nice fancy buttons at the front. So although they’re plain, but there’s always a twist to it. And then we carry the R2 shirts, which are for a tall slim guy. So they’re quite nice, again, with the Liberty fabrics. We do some Eterna, very famous for business, for weddings, they are plain but very, the fabric is one of the best in the world, really. Non iron, two ply, and they feel like silk. We carry all sorts of colours in that. And then we do Giordano, another company we do, a good range of shirts. And we do our own brand, Gabucci, where we choose the cloth and the patterns and we get them especially produced for Gabucci. And you won’t find them anywhere else. Most of the Claudio Lugli shirts are also exclusive to us. So although you might find the label, Claudio Lugli in a few places, the range we’ve got here and the fabrics, the majority of them, you won’t find them anywhere. It is because they produce it for Gabucci and a very small quantity. We do numerous different brands. It’s because not every brand has the whole collection you need. So you need to introduce, to cherry pick, and sometimes after a few years, you get you get bored with a brand if they haven’t moved on. So you’re always introducing new fit, new colours, and new fabrics. This time of the year, we’ve got a good range of, from Spring Summer linen shirts, long sleeve, short sleeves, and very nice colourful shirts. As you can see, these are the R2 pure linen, shirts. Again, for Spring Summer, we carry a good range of colours in that from normal white to pink, blue, lilac, purple, as you can see, orange. We do these long sleeve and short sleeve. So any kind of linen suits if you fancy to buy, I’m sure we’ve got a a nice colour shirt to go with it. And they’re all quite a nice length as well. So if you happen to be tall guy with the long arms. They are very, these are made for you. They start from a size fifteen small to a three XL. So we could cater majority of the men. As you can see, this is just very just one example of what we do. This has just arrived, a nice spring shirt, and this is, again, pure cotton Claudio Lugli. They’re famous for their quality, their fit. And it doesn’t matter how many times you you wash this garment, it never loses its shape or its colour. And that’s why we get over time, we get return customers. And we’ve had so many customers coming to us. ‘Oh, I was traveling somewhere abroad or I happened to be on a holiday, happened to be in a restaurant.’ I’ve had so many people. ‘I was wearing Claudio Lugli shirt, one of your shirts.’ Not just Claudio Lugli, any of our shirts. ‘And people approach me, where did you get the shirt from?’ And sometimes they tell us, ‘Oh, did you get that from Gabucci in Bath?’ Because we’re famous as I said, we’re famous for the fabric, and it’s something that always stands out. And people can relate to our shop when it comes when it comes to the shirts. And we produce, as I said before, we produce our own fabrics, and we get them made for us. So, again, with the detailing, with the with the cuff inserts, and all these little detailing on the garments makes us stand out. And the quality of them, you put them on, you realise the difference between a good cotton shirt, a good fit to the average shirt you get from the other stores. And we produce majority of these, we order them six, seven months in advance. So we get them done throughout the year. We constantly get the new fabrics, new colours, new patterns. And, again, tailoring is a part of our business. If it happens to be a little bit, you want it to be slightly slimmer, we get that done for you. If the sleeves are a little bit long, we could get that shortened, to any length you like. And this is something very simple. Pure cotton Gabucci shirt is one of the new designs, again, especially made for Gabucci. So you don’t, you don’t find this sort of quality or the fabric very often. And that’s why, again, our shop stands out from the rest of the shops in the high street. And everything we got here, they’re all value for money. You don’t pay for a designer label because of the name, you know. And you appreciate once you put the garment on the difference between us and the design label and the price of it. This is the Giordano shirt we do. The new fabric just coming for spring. And as you can see, there’s a music scene. So we get a lot of people that are into their guitars or drum. So usually, catered by a lot of musicians or you just happen to like the shirt you said because it’s quite nice, colourful. It’s very good for festivals, very good for concerts. So this is very handy and it’s very noticeable when you put this on. Another Giorgiano shirt, just a new one just come in. Again, pure cotton, very small. If you look closely at it, very small moped, colourful moped. Again, that’s something a lot of people relate to it. And even if you don’t have a moped, it’s just a nice shirt to have. It’s fun. Eden Valley, a Dutch company, but basically the majority of them are Italian cloth. Some of them are with a slightly stretch fabric they use. So, again, very comfortable, and it doesn’t matter if you put on a little weight. Nobody will notice because it will stretch with you. And, again, we do a variety of, fabrics, variety of colours, and patterns. And as I said previously, we do Eterna shirts, which are, Swiss cotton, hundred percent cotton, non iron, two ply, and beautiful fabrics. Very nice, comfortable when you put them on, and lovely on the skin. They feel almost like silk. Hardly any ironing, and we do variety of colours from white, off white, navy blue, black, as you can see, pink, and variety of blue shirts. And they sit beautifully on your neck, especially when you got a suit on for a wedding and or with a business suit. In Gabucci, we we respect every customer comes in through the door. And it doesn’t matter if you’re just looking around, you’re getting some ideas, or you’re ready to purchase. We depend on repeat and regular customers coming back. As we are, as you know, most men are still loyal customers anyway. They haven’t got shopping. They haven’t got time to shop or they don’t like shopping. So it’s very important. We’ve got to make it short, precise, and make it for them a good experience, and a destination for it to come in. And that’s why our expertise, our service, and the range of the garments we do, for different sizes. And because we serve people, we know but sometimes, by looking at a guy, you could tell the size rather than wasting their time trying to bring him half a dozen garments, and it doesn’t fit him or the size is wrong or the colour. Because we constantly looking after men, we’re serving them, you pick up some sort of understanding by looking at somebody, more or less where you are. And that it comes with years of experience. And the customers always appreciate that, it is because they could understand what they want, and they know you’re giving them the right advice. Otherwise, you won’t get them back again, and that’s not good for us, as far as you’re independent. You always need people coming back and give other people the recommendation that ‘look, go and see the Gabucci boys. I’ve had a good experience, and I’ve had good good service.’ ‘The detail on the garments were very good. The alterations was very good. Everything was done on time. And when I when I came in, when I went back to pick up my garment, I didn’t have to wait long or it wasn’t lost.’ For example, you buy a suit. It’s always ready, pressed in a suit cover. You just come in and and you just pick it up or you try it on to make sure, and you always go out happy.
