Podcast on Wedding and Tailoring Services added to Gabucci
Podcast and Video on Wedding and Tailoring Services for Gabucci Menswear Bath
AI Overviews and Long Tail Keywords
An example of a search in Google using the long tail keyword ‘best italian bespoke and designer suits Bath’ to bring up a store in an AI Overview, coded in Schema by This Video Works, Manchester
UK Construction Eco Marketing Comparison
This report details how SMEs can strategically leverage a modern online presence, targeted SEO, impactful video marketing, and authentic communication to position themselves as leaders in sustainable construction, alongside practical, cost-effective tools and strategies.
Talking Heads “Psycho Killer” Video To Mark 50 Years
When I saw the video Mike Mills directed for Talking Heads to celebrate 50 years of the band and the track Psycho Killer, I wanted to link to it on the official YouTube channel as I think it is so inspirational and shows that showing someone gong through breakdown, in this case played by the amazing actress Saoirse Ronan, can be simply honest and human.
Ducks Demonstrating Stabilising Footage In Davinci Resolve
Video of ducks shot hand held on a 400 mm lens at full extension, I edited in Davinci Resolve and added stabilisation to make it appear shot on a tripod. Sometimes you have to shoot handheld and hope for the best, but having an editing program that can do this really helps!
Digital Marketing Benefits for Automotive SMEs
The clip above introduces both the report below but also an AI driven podcast we created to summarise the key points and to explain how each element works together to build a really impactful impression of a business. To a point each can be used individually but harnessing them together is key to really driving […]
Industry Specific Market and Marketing Reports
In this video we talk about introducing a series of market research reports to the site covering key areas of interest. The aim of the reports is to help small to medium sized business understand the best ways to market their business in a changing arena now driven by AI search and greater competition. The […]
Chatbots For Customer Facing Interactions
Chatbots have become an indispensable tool for businesses of all sizes, offering a wide range of applications to improve efficiency, customer satisfaction, and even internal operations. I realise I talk about how search engines use Chatbots in AI and conversational search a great deal, and don’t get me started about ‘agents’, but I thought it […]
Marketing Ideas for UK Food Producers: SEO and Content
I wanted to produce an article and report on on marketing for smaller businesses in the catering and food production industries, it is an area of interest to me having done major launches for a number of big brands across the years and also more recently specialist coffee launches in the US in Seattle and […]
Agentic Search Your New Personal Shopping Assistant
Google has introduced a new feature in Agentic Search and Shopping that acts as a personal shopper for consumers, helping them find exactly what they are looking for with really detailed searches. This service allows users to specify unique attributes, making it easier to find products that meet their specific criteria and budget. The integration of Schema and AI enhances the search experience, moving away from traditional single keywords to more complex long-tail keywords based on consumer intent. The announcement of this feature is recent, indicating a shift in how online shopping is evolving.
Filming with Blackmagic RAW, enhancing our video quality
Nick from This Video Works shares insights about the company’s expansion into filming with Blackmagic RAW, enhancing their video quality. He highlights the beauty of 6K resolution and the natural appearance of skin tones, which help create a genuine connection with the audience.
Market research reports as an SEO tool
In this video, Nick from This Video Works discusses the value of market research reports as an SEO tool. He explains how these reports introduce long tail keywords relevant to various sectors, helping businesses establish authority and connect with their audience. By providing annotated source material and useful content for social media, these reports enhance brand identity and improve search engine visibility. Nick emphasises the affordability of producing these reports and their potential for ongoing digital PR campaigns.
Agile Branding and Rebranding – what is it?
Marketing and SEO is going through a major shift as AI is enabling everyone produce far more content and the search engines to present it very differently. We now talk about SEO everywhere, social driven business and agile marketing.
European Accessibility Act 2025
In this video, Nick from This Video Works discusses the implications of the new European Accessibility Act for businesses operating in the EU. He emphasises the importance of making information accessible, which includes implementing closed captions, transcripts, and audio descriptions for videos. The company is also enhancing website accessibility by adding features like adjustable font sizes and contrast options, along with an accessibility statement for clients. Nick encourages feedback to improve accessibility further and highlights the company’s commitment to ensuring their websites are easily found.
AI-driven search strategies for voice searches and Google AI overviews
The AI Revolution in Search: How UK Video Production and Web Design Can Thrive  As a UK-based video production and web design company, we’ve always been at the forefront of digital trends. But the pace of change has never been more exhilarating – or challenging – than with the rise of AI-driven search strategies. […]