Spring Summer Knitwear Video for Gabucci

Promo video for Gabucci outlining new seasons knitwear for 2026, produced by This Video Works, London and Edinburgh

This presentation showcases a premium knitwear collection featuring products from Scottish and Italian manufacturers. The Scottish line includes fine merino wool and lamb’s wool pieces in various styles like half-zip, round neck, turtleneck, and roll neck. The Italian collection features colourful, handmade knitwear with unique 3D padded textures, available in wool-acrylic blends for winter and cotton-acrylic mixes for spring-summer. All pieces are produced in limited quantities to ensure exclusivity, are machine washable, and maintain their shape.

Spring Shirts Video for Gabucci Menswear Bath

Promo video for Gabucci outlining new seasons shirts, tailoring, services for 2026, produced by This Video Works, London and Edinburgh

This is a presentation about Gabucci, a menswear store located on Milsom Street in Bath that specialises in high-quality shirts. The store is internationally famous for its shirt collection, carrying various brands including Italian Claudio Lugili, R2, Eterna, and Giordano, as well as their own exclusive Gabucci brand.

This Video Works Showreel

Slow motion capture of fountain in the Italian Garden Kensington, London from This Video Works 2022 showreel

Our showreel features work for smaller direct clients and consultants and cover retail, construction and automotive sectors.

Talking Heads “Psycho Killer” Video To Mark 50 Years

When I saw the video Mike Mills directed for Talking Heads to celebrate 50 years of the band and the track Psycho Killer, I wanted to link to it on the official YouTube channel as I think it is so inspirational and shows that showing someone gong through breakdown, in this case played by the amazing actress Saoirse Ronan, can be simply honest and human.

Chatbots For Customer Facing Interactions

AI generated Chatbot image

Chatbots have become an indispensable tool for businesses of all sizes, offering a wide range of applications to improve efficiency, customer satisfaction, and even internal operations. I realise I talk about how search engines use Chatbots in AI and conversational search a great deal, and don’t get me started about ‘agents’, but I thought it […]

Marketing Ideas for UK Food Producers: SEO and Content

coffee cup to illustrate blog post about content for food producers, image courtesy pexels.

I wanted to produce an article and report on on marketing for smaller businesses in the catering and food production industries, it is an area of interest to me having done major launches for a number of big brands across the years and also more recently specialist coffee launches in the US in Seattle and […]

Agentic Search Your New Personal Shopping Assistant

Liberty print shirt from R2 Amsterdam and stocked by Gabucci.co.uk representing how Agentic Search is becoming your new personal shopper

Google has introduced a new feature in Agentic Search and Shopping that acts as a personal shopper for consumers, helping them find exactly what they are looking for with really detailed searches. This service allows users to specify unique attributes, making it easier to find products that meet their specific criteria and budget. The integration of Schema and AI enhances the search experience, moving away from traditional single keywords to more complex long-tail keywords based on consumer intent. The announcement of this feature is recent, indicating a shift in how online shopping is evolving.

Filming with Blackmagic RAW, enhancing our video quality

Nick from This Video Works shares insights about the company's expansion into filming with Blackmagic RAW, enhancing their video quality. He highlights the beauty of 6K resolution and the natural appearance of skin tones, which help create a genuine connection with the audience.

Nick from This Video Works shares insights about the company’s expansion into filming with Blackmagic RAW, enhancing their video quality. He highlights the beauty of 6K resolution and the natural appearance of skin tones, which help create a genuine connection with the audience.