Live video prompting: speak naturally and ditch the script

Most business owners approach a video shoot the same way: they write a script, try to memorise it, and then stand in front of a camera attempting to look natural while reciting words they’ve never actually said out loud before.
Tips to look natural on camera by just being yourself

Scripted or memorised delivery often increases self-monitoring and can contribute to stiffness on camera; studies comparing scripted versus prompt-led approaches consistently find more natural responses from prompt-led formats. These natural on camera tips exist precisely to address that gap.
How to look natural on camera without memorising a script

How do I come across well on camera without memorising a script? It’s a question most business owners ask at some point, usually right before they freeze in front of a lens. Memorising a script feels like the responsible thing to do.
Shoot a confident business video without a teleprompter

Nick from This Video Works explains why teleprompters are a poor investment for most people, making them appear wooden and unnatural on camera. He shares his experience of buying expensive teleprompters that now gather dust, and advocates for building confidence to speak directly to camera instead. Drawing from his background as a researcher who interviewed business leaders across Europe, Nick offers a personalised approach to video production, working alone or with minimal crew to give clients time to become comfortable on camera. He emphasises helping people come across authentically, building trust with their audience, which he considers far more valuable than relying on teleprompters.
Help For Self Shooters

I can help you get the most out of your own footage through research, video editing, AI prompted content, even advice on how best to use your phone or camera.