Digital Marketing Benefits for Automotive SMEs

Market report and podcast talking about marketing for smaller businesses in the automotive sector.

The clip above introduces both the report below but also an AI driven podcast we created to summarise the key points and to explain how each element works together to build a really impactful impression of a business. To a point each can be used individually but harnessing them together is key to really driving […]

Agentic Search Your New Personal Shopping Assistant

Liberty print shirt from R2 Amsterdam and stocked by Gabucci.co.uk representing how Agentic Search is becoming your new personal shopper

Google has introduced a new feature in Agentic Search and Shopping that acts as a personal shopper for consumers, helping them find exactly what they are looking for with really detailed searches. This service allows users to specify unique attributes, making it easier to find products that meet their specific criteria and budget. The integration of Schema and AI enhances the search experience, moving away from traditional single keywords to more complex long-tail keywords based on consumer intent. The announcement of this feature is recent, indicating a shift in how online shopping is evolving.

Market research reports as an SEO tool

Video screen shot from a clip talking about how AI driven market research reports can drive SEO especially if combined with video and coded for search.

In this video, Nick from This Video Works discusses the value of market research reports as an SEO tool. He explains how these reports introduce long tail keywords relevant to various sectors, helping businesses establish authority and connect with their audience. By providing annotated source material and useful content for social media, these reports enhance brand identity and improve search engine visibility. Nick emphasises the affordability of producing these reports and their potential for ongoing digital PR campaigns.

SEO and Database Driven Websites

A boxing ring may seem an unusual visual reference for a web site but I build database driven sites for the specific purpose of getting video, social media and products, services and locations found.

Everything is contained and has power and purpose, and it functions exactly where and how it is meant to.

Why YouTube is so good for Video SEO

Video thumbnail for a marketing animation for a digital marketing company, created, compiled and edited by Serious Content, London

Below is a post about why YouTube is such a powerhouse for video SEO. Check out the blog for all the details, but in this short video, I break down one reason why I’m not a huge fan of relying on viral Instagram Reels to build a business. A Reel might get some views, but […]

New Demo Site For Car Restoration Firm

Screen grab of web site demo for automotive garages including restoration, features stock footage and images from Pexels image library

A demo website for a car restoration company in London, specialising in American muscle cars and sixties classics. Featuring video on all pages with vertical versions for mobile.

Video SEO and editing for self shooters

Thumbnail for a clip about helping self shooters with editing and video Seo from This Video Works London

A short clip about editing self shot clips for clients, I’m happy to work on clips and to advise on how best to shoot and prepare for SEO purposes. I would always include this as part of an ongoing service for clients I film for as well as I can easily help you produce footage for social media and edit for you to save costs but still maintain the goals of a cohesive marketing campaign.