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In this video, Nick from This Video Works discusses the implications of the new European Accessibility Act for businesses operating in the EU. He emphasises the importance of making information accessible, which includes implementing closed captions, transcripts, and audio descriptions for videos. The company is also enhancing website accessibility by adding features like adjustable font sizes and contrast options, along with an accessibility statement for clients. Nick encourages feedback to improve accessibility further and highlights the company's commitment to ensuring their websites are easily found.
Digital marketing

In this video, Nick from This Video Works discusses the implications of the new European Accessibility Act for businesses operating in the EU. He emphasises the importance of making information accessible, which includes implementing closed captions, transcripts, and audio descriptions for videos. The company is also enhancing website accessibility by adding features like adjustable font sizes and contrast options, along with an accessibility statement for clients. Nick encourages feedback to improve accessibility further and highlights the company’s commitment to ensuring their websites are easily found.

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In this video, Nick from This Video Works discusses the importance of adapting to AI-driven search strategies to ensure clients are found in voice searches and Google AI overviews. With AI overviews dominating search results, it's crucial to focus on consumer intent rather than just keywords. By creating engaging video content and AI podcasts that answer specific queries, businesses can improve their visibility in search results. Nick shares a recent success story of a client who effectively utilised these strategies to rank highly in their sector. Ultimately, he emphasises the need for businesses to understand and respond to what potential customers are searching for.
News

The AI Revolution in Search: How UK Video Production and Web Design Can Thrive   As a UK-based video production and web design company, we’ve

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This clip talks about 'conversational search' and how to approach getting that to benefit your business.
News

This clip talks about ‘conversational search’ and how to approach getting that to benefit your business.

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Image of video editing software, stock image courtesy Motion Array
Audio and voice over

A shot of video editing software to illustrate editing for video marketing.

I mainly edit in Davinci Resolve Studio but also Sony Catalyst, Final Cut Pro and the full Adobe suite. Audio is Audition and Steinberg.

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Digital marketing

A boxing ring may seem an unusual visual reference for a web site but I build database driven sites for the specific purpose of getting video, social media and products, services and locations found.

Everything is contained and has power and purpose, and it functions exactly where and how it is meant to.

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Library of books to illustrate research prior to filming for video marketing
Research

A library of books to illustrate research prior to filming for video marketing. Realistically most research is done online through search and industry media.

Understanding what specific audiences are looking for from a business and being able to answer those queries in a video and script is key to connection.

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