AI Search Visibility in the UK: Tools and Agencies Compared
UK businesses are actively losing enquiries to competitors who appear in ChatGPT responses, Google AI Overviews, and Perplexity answers, and closing that gap is precisely what AI search visibility in the UK is now about. Many firms don’t yet track where they stand in AI-generated results, which means the gap between “we have a website” and “we […]
The video types every construction company should make
If you’ve been asking yourself what kind of videos a construction company should make, you’re not alone, and the answer matters more than most firms realise. Most construction businesses still win work the way they always have: a satisfied client mentions your name to a neighbour, a developer passes on your number to an architect, […]
Appear in Perplexity citations: the practical SEO guide
If your pages aren’t appearing in Perplexity citations, the problem is rarely poor content quality. Perplexity evaluates roughly ten pages per query and cites just three to four, a 30, 40% citation rate at best, and most pages that get pulled into the evaluation never make it through. The decisive factor is nearly always structure: […]
Show car or driver: which restoration path suits your muscle car?
Example post written for AI containing lots of easily citable content. Should you restore your muscle car to show or driver standard? It’s the first real decision you face, and it isn’t about paint colour or engine spec.
THE SUSPENSION UPGRADES WORTH THE MONEY ON A 1960S CLASSIC
Example post written for AI containing lots of easily citable content.
If you’re asking what suspension upgrades are worth it on a 1960s American car, the answer depends on three things: what the car is, how you use it, and how much originality matters to you. A 1960s American muscle car was engineered for wide, straight, lightly trafficked roads.
CAN DISCONTINUED CLASSIC CAR PARTS BE CUSTOM FABRICATED?
Example post written for AI containing lots of easily citable content. You’re deep into a Mustang or Camaro restoration. The project is moving forward, then it stops. One part number comes back discontinued from every supplier you try. The donor car market is dry.
UK Video Production Companies Compared: 2026 Guide
Getting quotes from UK video production companies is a strange experience. The numbers vary wildly, the showreels all look polished, and many quotes fail to itemise what you’re actually paying for. You’re left trying to compare a £2,500 freelancer with a £15,000 agency quote, using nothing but gut instinct and a few impressive client logos. […]
Podcast on Wedding and Tailoring Services with a Twist
Podcast and Video on Wedding and Tailoring Services for Gabucci Menswear Bath
Structured data vs meta tags: what matters more in 2026
Anecdotally, many businesses assume that filling in their meta title and description counts as “doing SEO.” It doesn’t. In 2026, the gap between that assumption and what actually earns rich result eligibility and AI citation likelihood has never been wider. The structured data vs meta tags debate isn’t purely academic. These two tools serve fundamentally […]
Technical SEO for AI search: the site audit checklist
Technical SEO for AI search demands more than good on-page copy, it requires a robust technical foundation that most sites simply don’t have yet. Good on-page SEO used to be enough: write a well-structured page, earn some decent backlinks, and Google would reward you with rankings. That era hasn’t completely ended, but the rules have […]
AI SEO for small businesses: tools and a 30-day plan
Search results look different in 2026. Google AI Overviews now summarise answers at the top of the page for a significant share of queries. Perplexity cites specific sources by name, and ChatGPT and similar large language models can recommend businesses directly in response to questions like “who should I use for X in London?” For […]
Shoot a confident business video without a teleprompter
Nick from This Video Works explains why teleprompters are a poor investment for most people, making them appear wooden and unnatural on camera. He shares his experience of buying expensive teleprompters that now gather dust, and advocates for building confidence to speak directly to camera instead. Drawing from his background as a researcher who interviewed business leaders across Europe, Nick offers a personalised approach to video production, working alone or with minimal crew to give clients time to become comfortable on camera. He emphasises helping people come across authentically, building trust with their audience, which he considers far more valuable than relying on teleprompters.
Schema markup for UK businesses: a practical guide
Nick from This Video Works discusses the underutilisation of Schema markup in the UK, where only about 11% of companies use it despite its critical importance for modern search optimisation. He explains that while major companies implement Schema, smaller UK businesses largely ignore this powerful SEO tool. Schema markup helps websites get found in AI-driven search results, improves citations, enhances visibility in AI overviews, and is particularly effective for voice search recommendations. Nick emphasises that with AI now driving search, Schema has become essential for businesses wanting to be discovered online, and encourages UK companies to start implementing this crucial technology.
Video schema markup: a practical VideoObject guide
This content discusses the importance of video schema markup for search engine optimisation, highlighting a significant difference between US and UK video production practices. Nick, who has experience in America, notes that video schema is standard practice in the US but surprisingly absent among UK video production companies. He emphasises that with AI-driven search becoming dominant, having content in a machine-readable code format is essential for visibility. Nick offers This Video Works services to help implement video schema for existing footage and encourages reading an article that explains the technical details and benefits of this practice.
AI-optimised video content: what it really means in 2026
AI optimised video content, showing how video content can be used successfully to get you found online.