Claudio Lugli marketing video for Gabucci

Video thumbnail for Claudio Lugli introduction video for Gabucci Menswear in Bath, shot and edited by Serious Content, London

Claudio Lugli shirts are not for the shy, retiring type. Ali sells amazing Claudio Lugli shirts in his Bath store Gabucci. He talked a little about the colourful and witty brand and why it is so popular.

John Smedley product video for Gabucci

Video thumbnail for John Smedley introduction video for Gabucci Menswear in Bath, shot and edited by Serious Content, London

As part of a series of videos Serious Content produced for Gabucci this spring, we focussed on two key brands, John Smedley and Claudio Lugli which really represent both ends of the fashion spectrum that Gabucci offer.

Harley Davidson MOT

Video thumbnail for a marketing promotion for Grove Garage Motorcycle services, shot and edited by Serious Content, London

Grove MOT a stunning Harley Davidson Breakout The first video looks at all the services from general garage to 4×4’s and classic cars for Grove Garage near Chipping Campden in Gloucestershire, but the second video concentrates on the process of an MOT for motorcycles and in this case a Harley Davidson. Video makes it so […]

Motion graphics for a programming firm

Video thumbnail for a marketing animation for a digital marketing company, created, compiled and edited by Serious Content, London

Motion graphics for my old programming firm Hound Street was my programming and online research firm I started in NY well over ten years ago. It quickly moved to London though we kept mainly US clients for a long time, my programmers were in Portland, Oregon and India.  I still do a little coding as […]

Making a fitness promo

Video for a marketing promotion for a Birmingham gym and personal trainer, Studio 131, shot and edited by Serious Content, London

Shot quickly with a single camera and just 2 lights, between sessions, we had to get footage quickly that would give a flavour of the gym for a business presentation. At the same time it made sense to produce something of wider value that could be used on Andy’s website and wider social media.

Series of menswear marketing videos for Gabucci

Claudio Lugli introduction video for Gabucci Menswear in Bath, shot and edited by Serious Content, London

Shot in a single day along with a photoshoot of suits and shirts, we have produced an introduction video for the home page, a series of three videos about their tailoring and bespoke services and two further videos introducing their main brands, Claudio Lugli and John Smedley.

Video and customer engagement

Customer engagement marketing - marketing video and post production - Serious Content, Birmingham and London 0121 306 0238

In today’s competitive market businesses need to engage effectively with both prospective and existing customers.

Time-lapse and stock video

Video thumbnail for marketing promotion showing stock footage of DLR train, compiled and edited by Serious Content, London

Video captures the imagination It can really drive a promotional message home. There is also a wealth of ‘trickery’ I can add to spice up quite mundane images to bring or create life in a clip. Time-lapse is a great example of this and this is one I’ve used for my programming firm very successfully. […]

Video in digital marketing strategy.

customer engagement illustrated by woman exercising to online video

Video can play a strategically powerful role in any digital marketing strategy. It has the power to attract and immediately engage site visitors. It also encourage them to stay longer – around two minutes longer it’s been estimated, allowing you more time to get your message across.