Interviews for documentaries and marketing
Every documentary filmmaker uses interviews as part of what they are trying to do, to tell a story about the people involved and to get their direct input into the story.
The story though comes through from a mix of their words and the visible emotions on screen and the action surrounding it.
Marketing the Ford GTD with and without video
This video compares the announcement of the Ford Mustang GTD in Cool Hunting without video and the Mustang Mach-E with and then looks at how the video of the GTD is elsewhere in the media and how strong the video presence is.
Additional Services
Additional services There is so much more than just shooting and editing video to make sure it works for the client so I thought I’d list some of the services I can offer to help. Some are very much related to producing good video and include licensing and content, and are core to what I […]
The 80/20 rule and how we apply it
The 80/20 Rule and how we apply it 80% of the result comes from 20% of the effort The Pareto Principle, or the 80/20 rule, states that for many phenomena 80% of the result comes from 20% of the effort. The principle has been named after Vilfredo Pareto—an Italian economist—who, back in 1895, noticed that […]
Technical SEO and web development
Technical SEO and web development services Outside of filming and production, most of our support work seems to go into producing fast, secure, mobile friendly sites capable of running video well, and providing the technical SEO to ensure they are found. We also provide fast, secure hosting and site management, taking care of all legal […]
An idea simply connects
An idea simply connects two people The mural is from outside our old recording studio in Birmingham’s amazing Custard Factory from before the pandemic and I always found it inspirational. What thisvideo.works does is tell a story in a way that is compelling and connects the viewer with a solution they’ve been searching for. We’re finding the idea […]
We look much closer
Serious about getting you found … The aim is to produce content that is relevant to your visitors and in particular those searching for solutions you can answer. This isn’t about necessarily getting to the top of every search, just the ones that are important to you. We look closer. We look to identify the […]
John Smedley sustainable fashion
Ali talks about traceability Ali talks about traceability and sustainability from John Smedley wool products in this video for Gabucci. The store is taking seriously it’s commitment to offering as many high quality garments that are sustainably produced, feature recycled materials in the manufacture, organic cloths or even socks made from Bamboo. https://vimeo.com/643275903 Companies that […]
Automotive industry Schema and Video SEO
Automotive industry Schema and Video SEO This video talks about marketing videos in the automotive world and how Schema in particular helps promote them online. Schema works particularly well in the automotive sector as it is already coded for brands, products and technical procedures. Couple this with the ability to localise a business and answer […]
Schema for the healthcare industry, gyms, trainers and practitioners
Schema for fitness and healthcare The strongest area of business for Schema to help promote a business is healthcare which includes not only the medical industry, but also all the other aspects of healthcare including fitness and alternative therapies. Schema is looking to include all the symptoms and ailments one might be searching […]
Explaining researching and writing scripts, Schema, Video SEO and how we get you found in a little more detail.
Explaining Video SEO This is just over ten minutes of the basics of what we do and why it works. In essence, we research what you do, we look at who is looking for your products or services, and why. We look at your competition and the wider market and what is happening on a […]