Video Editing Allows You To Focus The Story For Your Audience
A shot of video editing software to illustrate editing for video marketing.
I mainly edit in Davinci Resolve Studio but also Sony Catalyst, Final Cut Pro and the full Adobe suite. Audio is Audition and Steinberg.
Research is Key to Connection
A library of books to illustrate research prior to filming for video marketing. Realistically most research is done online through search and industry media.
Understanding what specific audiences are looking for from a business and being able to answer those queries in a video and script is key to connection.
Help For Self Shooters
I can help you get the most out of your own footage through research, video editing, AI prompted content, even advice on how best to use your phone or camera.
Filming, Talking to Camera and Interviews
Like an artist painting an image, I’m telling a story, trying to catch a moment. I’m building an honest, positive and hopefully passionate picture of a business and the person, people who run it, why and what connects them to their customers.
How to get the best value from social media
An explanation of how to repurpose video for social media shorts with a little re-editing, new stock shots and a new voice over
Video SEO and research, how it all works
A short clip outlining how I combine research, filming, video SEO and traditional SEO to market a business
Video SEO and editing for self shooters
A short clip about editing self shot clips for clients, I’m happy to work on clips and to advise on how best to shoot and prepare for SEO purposes. I would always include this as part of an ongoing service for clients I film for as well as I can easily help you produce footage for social media and edit for you to save costs but still maintain the goals of a cohesive marketing campaign.
Video SEO specialist
Close up of hands making pottery on a wheel illustrating the care and attention required to make video SEO perform as required. Care and attention is required, plus a little skill.
Interviews for documentaries and marketing
Every documentary filmmaker uses interviews as part of what they are trying to do, to tell a story about the people involved and to get their direct input into the story.
The story though comes through from a mix of their words and the visible emotions on screen and the action surrounding it.
Marketing the Ford GTD with and without video
This video compares the announcement of the Ford Mustang GTD in Cool Hunting without video and the Mustang Mach-E with and then looks at how the video of the GTD is elsewhere in the media and how strong the video presence is.
20 videos and a new site in NY
The headline is sightly misleading but factually fairly correct. We have just shot over twenty video clips for a new client and are building him a web site to showcase them and what he does. What’s most interesting is how the clips can be used and reused over time. This is a joint project […]
5 new videos for Gabucci
new videos created to show the breadth of a fashion store We’ve just added five new videos to Gabucci to talk about the services they offer as well as introduce new stock for the summer 22 season. The first video covers the Summer 2022 season. We talk about the stock and ranges available and about the […]
Automotive industry Schema and Video SEO
Automotive industry Schema and Video SEO This video talks about marketing videos in the automotive world and how Schema in particular helps promote them online. Schema works particularly well in the automotive sector as it is already coded for brands, products and technical procedures. Couple this with the ability to localise a business and answer […]
Schema for the healthcare industry, gyms, trainers and practitioners
Schema for fitness and healthcare The strongest area of business for Schema to help promote a business is healthcare which includes not only the medical industry, but also all the other aspects of healthcare including fitness and alternative therapies. Schema is looking to include all the symptoms and ailments one might be searching […]
Explaining researching and writing scripts, Schema, Video SEO and how we get you found in a little more detail.
Explaining Video SEO This is just over ten minutes of the basics of what we do and why it works. In essence, we research what you do, we look at who is looking for your products or services, and why. We look at your competition and the wider market and what is happening on a […]